Procurement Market Intelligence Report
Barcoding Software
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Barcoding Software Global Overview
Definition
Summary
Barcoding software is used to design, print, manage and analyze barcodes for tracking and inventory purposes. The software enables various barcode formats, ensuring compatibility with different scanning devices and inventory management systems. Also, this software integrates with existing databases and systems to streamline inventory operations. Typical buyers in the market are online retailers, brick-and-mortar stores and other businesses which handle a large amount of inventory which requires fast identification.
This Report Includes:
- Barcode Generation
- Barcode Management
- Barcode Printing
- Barcode Analysis
Not in this Report:
- Sales and Marketing Software
- Human Resources Consulting
Global Barcoding Software Procurement Trends
Discover the top international trends affecting procurement in the global Barcoding Software market.
Warning Trends
The European Union’s Artificial Intelligence (AI) Act enters into force
- In August 2024, the European Union (EU) began enforcing its new regulation on artificial intelligence. Although EU legislation, the act will have a major effect on global technological companies operating in the AI space, similar to the General Data Protection regulation.
- The legislation aims to apply a risk-based framework to AI regulation, meaning different AI applications will be treated differently. The law applies a general ban for “unacceptable” uses, such as social scoring and predictive policing.
- For general-purpose AI models, companies will be required to comply with EU copyright law and intellectual property provisions, carry out regular testing, issue transparency disclosures, and implement adequate cybersecurity protections. For “high-risk” AI applications, such as autonomous vehicles, medical devices, financial services, and biometric identification systems, companies must meet stricter requirements in terms of risk-mitigation systems, documentation, human oversight, and cybersecurity.
- Companies that breach the AI Act may face fines ranging from 7.5 million euros or 1.5% of global annual revenues to 35.0 million euros or 7.0% of global annual revenues, whichever amount is higher.
- While the blanket ban on unacceptable systems entered into force in February 2025, most of the obligations do not take effect for a full year. In August 2025, requirements for general-purpose AI will come into effect, and in August 2026, obligations for high-risk AI systems will be enforced.
Positive Trends
The DOJ proposes Google breakup in latest tech antitrust action
- In August, Google was found guilty of operating as a monopoly and engaging in anti-competitive practices through the operation of its search engine business.
- In response to this ruling the Department of Justice (DOJ) has stated it will seek a breakup of Google’s business segments, among other similarly harsh penalties. While the actual penalty Google receives must be approved by the judge, the DOJ’s proposed penalties signal a zero-tolerance policy toward tech monopolies.
- During the last few years, the Federal government has significantly increased its enforcement actions against major technology companies in an effort to contest the high level of market share concentration in this sector.
- These actions include high-profile anti-trust lawsuits against Amazon, Apple, and Meta, in addition to the case against Google. Consequently, the results of these lawsuits could significantly affect the structure of a wide range of tech markets.
Global Barcoding Software Market - Suppliers by Region
| Country/Region | Number of Suppliers |
|---|---|
| #1 Europe | 263 |
| #2 United States | 200 |
| #3 China | 130 |
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2
Geography Drilldown - US
Average Cost of Barcoding Software
United States
2026 Market Pricing$50.00 to $XXX.XX
per monthAverage Price
Prices in the Barcoding Software market range from $50.00 to $XXX.XX, depending on Number of Users, Features, Delivery Method and Contract Length. For example, lower prices are associated with Fewer than 20 users ($39.00 to $100.00 per month) and Between 20 and 100 users ($100.00 to $200.00 per month), whereas higher prices are associated with More than 100 users ($200.00 to $600.00 per month).
Need the scoop on international price trends?
Between our Europe and Canada collections, we provide price data for 350 markets so you can instantly compare prices across borders. Or, use our custom research services for intel on prices in any region across the globe.
Barcoding Software Category Price Trends
Pricing trends are indicated by the compound annual growth rate (CAGR) during a set period of time. For the Barcoding Software market, prices in the US have grown 1.7% from 2022 to 2025. Subscribers can access price trend forecasts, price driver projections and forward-looking cost structure data. Learn more
United States (2022-2025)
United States (2025-2028)
Compound Annual Growth Rate
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Price trend forecasts are available to subscribers, along with price driver projections and forward-looking cost structure data.
Cost Analysis - Total Cost of Ownership for Barcoding Software
Total cost of ownership is Medium in the Barcoding Software market. The average cost of ownership differs depending on the contract but generally includes costs negotiated before the contract begins, costs billed during the contract period and unforeseen costs. For example, unforeseen costs in the form of Cancellations may raise the total cost of ownership unexpectedly.
Negotiated Before
Customization
Billed During
Upgrades
Unforeseen
Cancellations
Buyer Power in Procurement Negotiations
In 2026, buyer power amounts to -0.6 in the United States. Buyer power is most positively impacted by Forecast Price Trend. It is most negatively impacted by Market Share Concentration. Subscribers can access details on eight other factors that impact buyer power. Learn more
United States
Buyer power forecasts: your glimpse into the future
Develop strategies for the upcoming year and identify unforeseen opportunities for buying now
- Actionable "Buy Now" and "Buy Later" insights
- Near-real-time updates to current and forecast Buyer Power Scores
- Methodology and weightings for Buyer Power Score Components
Supply Chain Risk
The average level of supply chain risk is assessed as Low, which has a positive impact on buyer power. The level of supply chain risk is affected by industry volatility, barriers to entry, competition, import penetration, regulation and industry financial risk. Buyers in this market can mitigate procurement and supply chain management risks by monitoring risk levels for individual first and second tier suppliers:
1st
Tier Suppliers
- Computer Manufacturers
- Data Processing & Hosting Service Providers
2nd
Tier Suppliers
- IT Consulting Firms
Biggest Barcoding Software Suppliers in the US by Revenue
The largest Barcoding Software vendors by revenue in the US are Euro Plus d.o.o., Seagull Scientific Inc. and Accusoft Corp. Subscribers can sort and filter by market share concentration, profit level and other factors. Learn more
| Supplier | Operational Size | Headquarters | Number of Employees | Market Share (%) | Market Share Performance (3yr trend) | Total Revenue ($ million) | Profit Level (%) | Risk Level |
|---|---|---|---|---|---|---|---|---|
| Euro Plus d.o.o. | Global | Šencur, SI | 101-250 | 10-15 | ||||
| Honeywell International Inc. | Global | CHARLOTTE | >10,000 | 5-10 | ||||
| Seagull Scientific Inc. | International | Bellevue, WA | 101-250 | 5-10 | ||||
| Motorola Solutions, inc. | Global | Chicago | >10,000 | < 5 | ||||
| Zebra Technologies Corp. | Global | LINCOLNSHIRE, IL | >10,000 | < 5 | ||||
| Cognex Corporation | Global | NATICK, MA | 1,001-10,000 | < 5 | ||||
| Datalogic SpA | Global | Bologna, IT | 1,001-10,000 | < 5 | ||||
| Accusoft Corp. | US | < 5 | ||||||
| Asset Panda LLC | Global | Frisco, TX | 101-250 | < 5 | ||||
Looking for a list of suppliers by country?
Subscribers can access vendor information on Canadian and European suppliers, too. We also offer custom research services to help with vendor sourcing anywhere in the world.
Profit Analysis
The average profit margin across vendors in the Barcoding Software market is 24.1% and steady. Profit levels shift depending on suppliers' spend on wages, purchases and overhead. The highest cost component for vendors is Wages. The cost trend for this component is falling, when considering movement between 2025 and 2026. To understand cost forecasts for 2027 and uncover the implications on profit, start your subscription. Learn more
Vendor & Supply Chain Analysis
Suppliers are at low risk for significant demand swings, benefiting buyers by reducing the likelihood of a discontinuity of service.
Market share concentration in the barcoding software market is low, with the top four suppliers making up less than 30.0% of total revenue. High market concentration reduces the pressure on larger providers to lower prices, which undermines buyer power.
The large number and diversity of upstream suppliers has ensured that supply chain risk remains low. As a result, the risk from upstream providers is low for barcoding software.
The United States is a net importer of computers, meaning it imports more computers than it exports. While lower manufacturing costs abroad drive down prices for imported computers, relying on imports can lead to potential shortages or price increases if there are supply chain disruptions due to geopolitical tensions, trade disputes, or global crises.
Supplier Information
Euro Plus d.o.o.
Euro Plus d.o.o. is a private company operating globally in the information sector. The company's offerings include barcoding software. Founded in 1993, the company is currently headquartered in Šencur, Slovenia with an estimated 175 employees. Subscribe to learn more
Honeywell International Inc.
Honeywell International Inc. is a global technology and manufacturing company that designs, develops, produces, and markets consumer and industrial products. It organizes its business into four reportable business segments: the Aerospace segment, which supplies products, software, and services for aircraft;... Subscribe to learn more
Seagull Scientific Inc.
Seagull Scientific Inc. is a private company operating internationally in the information sector. The company's offerings include barcoding software. Founded in 1985, the company is currently headquartered in Bellevue, Washington, United States of America with an estimated 177 employees. Subscribe to learn more
Accusoft Corp.
Accusoft Corp. is a private company operating globally in the information sector. The company's offerings include barcoding software. Founded in 1991, the company is currently headquartered in Tampa, Florida, United States of America with an estimated 175 employees. Subscribe to learn more
Asset Panda LLC
Asset Panda LLC is a private company operating globally in the information sector. The company's offerings include barcoding software and asset tracking software. Founded in 2012, the company is currently headquartered in Frisco, Texas, United States of America with an estimated 175 employees. Subscribe to learn more
Barcoding, Inc.
DecisionPoint Technologies, Inc. is a private company operating internationally in the information sector. The company's offerings include barcoding software and asset tracking software. Founded in 1998, the company is currently headquartered in Baltimore, Maryland, United States of America with an estimated... Subscribe to learn more
Cognex Corporation
Cognex Corporation is a public company operating globally in the manufacturing sector. The company's offerings include machine vision cameras and inspection cameras. Founded in 1981, the company is currently headquartered in NATICK, Massachusetts, United States of America with an estimated 2441 employees.... Subscribe to learn more
Datalogic SpA
Datalogic SpA is a public company operating globally in the information sector. The company's offerings include barcoding software and asset tracking software. Founded in 1972, the company is currently headquartered in Bologna, Italy with an estimated 5500 employees. Subscribe to learn more
Loftware Inc.
Loftware Inc. is a private company operating globally in the information sector. The company's offerings include barcoding software. Founded in 1986, the company is currently headquartered in Portsmouth, New Hampshire, United States of America with an estimated 155 employees. Subscribe to learn more
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Procurement Management KPIs for the Barcoding Software Market
Managing vendor performance throughout the contract period is easier when tracking specific key performance indicators (KPIs). For example, buyers should monitor Average Resolution Time and Customer Retention Rate. Buyers may experience better performance throughout their contracts if they establish service level agreements (SLAs) based on Pricing and other factors.
| KPI | Level of Importance (1-5) | Measurements | Key Considerations |
|---|---|---|---|
| Average Resolution Time |
|
Average time to resolve a minor issue Average time to resolve a major issue |
The supplier’s ability to resolve technical problems quickly and effectively is key. Vendors should be able to resolve minor issues within 4 hours and major issues within two business days. |
| Customer Retention Rate |
|
Number of customers at the start of the period Number of customers at the end of the period Rate of early contract cancellations |
The customer retention rate represents the number of customers a company is able to retain for a set time frame. Buyers of long-term contracts should look unfavorably on vendors with low customer retention rates, as buyers may be left unsatisfied with the level of service provided over time. |
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Questions to Ask During Procurement Negotiations
How can I gain leverage during negotiations?
Customer Service
What methods of customer support do you offer users?
Do you provide on-site support and training services? What is the cost of this service?
Product Lines
How often is your software updated?
What features have you added in recent updates? What features are planned in future releases?
Accessibility
How quickly can your software be installed and ready after purchase?
What kind of assistance do you provide clients as they implement the software into their systems?
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Barcoding Software RFP Guidelines
What should my RFP include?
Organizational Overview
Buyers should provide a description of their organization, including information such as size and location.
Buyers should include the sector of the economy in which they operate.
Statement Of Need
Buyers should describe the types of barcodes they use and the types of products, documents or other items that will require barcodes.
Buyers should provide a description of how they plan to implement the software in their operations.
Project Budget
Buyers should indicate the value of the contract for the barcoding software.
Buyers should include any expectations they have regarding payment methods or frequency.
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We display average pricing information, trends and market data.
Our Reports include:
- Opportunity assessment
- Market dynamics
- Recent developments
- Positive and warning trends
- Buyer power levers
- Price environment and market pricing
- Geographic wage rates
- Global market updates
- Total cost of ownership
- Cost structure benchmarks and analysis
- Supply chain and vendors
- Global supplier breakdown
- Market share concentration
- Regulation and business requirements
- Vendor management and KPIs
- Sourcing strategy guidance
