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Procurement Market Intelligence Report

Investor Relations Services
Sourcing Guide & Market Trends

Comprehensive intelligence for making smart purchasing decisions

Learn about actual and potential costs

How much should I pay for Investor Relations Services?

What is the average price of Investor Relations Services?

This procurement report includes pricing information to help you purchase Investor Relations Services. Our analysts provide a benchmark price and a price range based on key pricing factors to help you understand what you should be paying for this specific product or service. To see the average price for this and hundreds of other products and services, subscribe to ProcurementIQ.

Has the price of Investor Relations Services been rising or falling?

Analysts look at market data from the previous three years to determine an overall price trend. You can use the recent price trends to help you understand price volatility and plan your budget.

I’m not ready to purchase Investor Relations Services yet. Will I pay more if I wait too long?

We forecast the next three years of price movements by looking at factors likely to affect the market's supply chain, such as inputs, demand and competition. You can then use the price forecast to figure out the best time to purchase.

What other costs are associated with purchasing Investor Relations Services?

Our analysts calculate the total cost of ownership and assign a level of low, moderate or high, depending on things like customization, integration and installation. Use this information to budget for Investor Relations Services with a reduced risk of unexpected costs.

See how we display average pricing information, trends and market data.

Find the vendor to meet your needs

Where can I purchase ?

Market share concentration is moderate, with the top four supplying firms accounting for about 45.0% of market revenue. Despite a medium level of concentration, buyers still have a considerable number of suppliers to choose from. There are an estimated 600 firms offering investor relations services. In recent years, the market... Subscribe to learn more.

Questions to ask potential suppliers

How can I gain leverage during negotiations?

Experience and Expertise

How long have you provided these products to your longest-tenured client?

What qualifications does your staff have and what measures do you take to keep those qualifications up to date?

What industry do you most commonly supply this product for?

To what extent will ordering multiple products from your firm allow me to save on costs?

What is your repeat business rate for businesses in my industry and how does that compare to your overall rates?

Supply Chain Risk

Over the past three years, what percentage of your revenue has been dedicated to raw input materials? How has that changed?

Has the availability of raw materials tightened due to the coronavirus outbreak?

Over the past three years, what percentage of your revenue has been dedicated to labor?

How have fluctuations in input prices affected the prices of your products during the past three years?

How do you mitigate sudden price increases in raw materials?

When input prices rise, how much of the cost is absorbed by you and how much is passed onto buyers?

How, if at all, has your supply chain been affected by import tariffs levied in 2018?


How do you manage regulatory change? Do you have regulation advisers or methods to track regulation?

How have changing regulations influenced your pricing now and how will the changes affect prices over the life our proposed agreement?

What ongoing training procedures do you provide for your staff?

Have you ever been found to be noncompliant with regulatory frameworks?

Amid widespread health concerns during the COVID-19 pandemic, what contingency plans are in place to mitigate risk to your clients and employees? Do you offer clients any flexible exceptions, such as contract suspensions?

Performance Record

To what extent have you been able to improve the visibility, transparency and market value of past clients? Can you provide concrete examples?

Can you increase the trading activity, institutional ownership, press coverage and analyst following of my company's stock?

Can you provide client references?

What controls do you have in place to ensure consistent financial communications quality? What are your processes for resolving crises?

Market & Financial Knowledge

Do you have experience with companies of a similar size and market?

How well do you know the audience that my company is targeting? What are your previous engagements with the audience, if any?

What third-party sources do you use to keep abreast of changes in market behavior?

What market does your company provide services to most often?

How have your strategies changes as a result of the current economic situation due to coronavirus?

Media & Financial Partnerships

Do you have partnerships with leading business newswire companies such as Business Wire or PR Newswire?

How do you develop media and financial partnerships? What are your active methods?

What relationships do you have with financial firms and financial media?

Do you partner with any specific financial media or buy- and sell-side firms and brokerages, such as Bloomberg?

Quality Control

Have any of your services been audited by a third-party media auditor? Can you give me more details?

What quality control procedures do you implement?

What steps do you take to ensure projects are on track to reach goals? When was the last time you did not meet campaign goals?

Have you had any major complaints from clients in the past and how have you dealt with their issues?

Market Competition

How do you win and retain business?

What is your reputation like among clients and how have you developed your reputation?

Do you offer any incentives to clients that refer businesses or individuals to your company?

How long have you served your longest-tenured client?

Customer Service

During which hours can I contact your company? What is the best mode of contact?

What are your employee expectations? How do you reinforce these?

How do you track client satisfaction?

How often do you review client queries for systemic issues?

What contingency plans are in place to mitigate risk to your clients and employees during the pandemic?

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Key elements for every RFP

What should my RFP include?

Project Budget

Buyers should state their total budget for the services, broken down by annual costs if services are to be provided on a long-term contract.

Buyers should state how additional costs will be handled, and should specify whether there are contingency costs or if the budget is flexible.

Buyers should state whether there are any additional costs that will not be covered by the buyer, such as travel and lodging for suppliers during visits.

Selection Criteria

Buyers should assess each supplier's level of experience in the industry, specifically their level of experience working with companies similar to the buyer's.

Buyers should look at the level of satisfaction from past clients, especially past clients with similar operations.

Buyers should consider the proposed cost of each potential supplier.

Buyers should look at each supplier's track record of staying within budget on a project.

Project Schedule

Buyers should provide a list of key dates that are relevant to the RFP process, such as the final dates to submit questions and bids.

Buyers should provide a timeline to be put in place once the services begin, including key milestone dates relevant to the actual services.

Evaluate major factors to mitigate risk

How risky is the supply chain?

The level of supply chain risk for the investor relations service market is low. Because investor relations services are primarily labor-based and suppliers require little in the way of key material inputs, the majority of first and second tier upstream suppliers present minimal risk to the supply chain. Although price... Subscribe to learn more.