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Procurement Market Intelligence Report

Product Promotion Services
Sourcing Guide & Market Trends

Comprehensive intelligence for making smart purchasing decisions

Learn about actual and potential costs

How much should I pay for Product Promotion Services?

What is the average price of Product Promotion Services?

This procurement report includes pricing information to help you purchase Product Promotion Services. Our analysts provide a benchmark price and a price range based on key pricing factors to help you understand what you should be paying for this specific product or service. To see the average price for this and hundreds of other products and services, subscribe to ProcurementIQ.

Has the price of Product Promotion Services been rising or falling?

Analysts look at market data from the previous three years to determine an overall price trend. You can use the recent price trends to help you understand price volatility and plan your budget.

I’m not ready to purchase Product Promotion Services yet. Will I pay more if I wait too long?

We forecast the next three years of price movements by looking at factors likely to affect the market's supply chain, such as inputs, demand and competition. You can then use the price forecast to figure out the best time to purchase.

What other costs are associated with purchasing Product Promotion Services?

Our analysts calculate the total cost of ownership and assign a level of low, moderate or high, depending on things like customization, integration and installation. Use this information to budget for Product Promotion Services with a reduced risk of unexpected costs.

See how we display average pricing information, trends and market data.

Find the vendor to meet your needs

Where can I purchase ?

The top four suppliers of product promotion services generate just under 30.0% of total market revenue, indicating low market share concentration. Low market share concentration benefits buyers by empowering them to choose a supplier from the roughly 1,840 firms operating in the market. As a result, they can leverage the... Subscribe to learn more.

Questions to ask potential suppliers

How can I gain leverage during negotiations?

Service Offerings

What types of promotions do you provide? Which is your specialty?

By what means do you prefer to communicate, and how often do you communicate with your clients?

How does your company handle customer service? With whom would I be communicating most, and during what times would they be available?

What services does your company offer aside from product promotions? Can I receive a price discount if I purchase these services in addition to my product promotion?

Promotion Objectives

Have you previously planned a promotion similar to mine?

How do you think the promotion will affect customers' perception of my company's brand? Will the way you handle the promotion align with my company's marketing strategy?

How do you plan to measure the results of this promotion? What do you expect to be the results of this promotion in terms of these measurements?

Are there any additional costs you foresee resulting from this promotion that are not included in the quoted price?

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Key elements for every RFP

What should my RFP include?

Project Budget

Buyers should state the type of pricing model they prefer to use.

Buyers should explain the extra costs that they will take on, such as products, marketing materials, etc.

Buyers can consult the Benchmark Price section of this report to determine how much they should pay for promotional product services.

Selection Criteria

Buyers should consider the experience of the firm providing promotional services.

Buyers should evaluate the extent of the venue network that a supplier has access to.

Buyers should assess the service quality able to be provided by the supplier's staff.

Buyers should make sure to investigate a supplier's financial viability.

For other selection criteria requirements, buyers should reference the Buying-Decision Scorecard section of this report.

Project Schedule

Buyers should include the date when proposals are due and when the bid will be awarded.

Buyers should include the date of the beginning of services, as well as any options for renewal of services.

Buyers should include any other benchmark dates that suppliers need to be aware of.

Evaluate major factors to mitigate risk

How risky is the supply chain?

The overall supply chain risk for product promotion service providers is moderate. Although tariffs have been applied to numerous imports, these duties are not expected to impact the product promotion service supply chain. Suppliers face the highest upstream risk from transportation providers and fuel dealers, which provide services that are... Subscribe to learn more.