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Procurement Market Intelligence Report

Trade Show Displays
Sourcing Guide & Market Trends

Comprehensive intelligence for making smart purchasing decisions

Learn about actual and potential costs

How much should I pay for Trade Show Displays?

What is the average price of Trade Show Displays?

This procurement report includes pricing information to help you purchase Trade Show Displays. Our analysts provide a benchmark price and a price range based on key pricing factors to help you understand what you should be paying for this specific product or service. To see the average price for this and hundreds of other products and services, subscribe to ProcurementIQ.

Has the price of Trade Show Displays been rising or falling?

Analysts look at market data from the previous three years to determine an overall price trend. You can use the recent price trends to help you understand price volatility and plan your budget.

I’m not ready to purchase Trade Show Displays yet. Will I pay more if I wait too long?

We forecast the next three years of price movements by looking at factors likely to affect the market's supply chain, such as inputs, demand and competition. You can then use the price forecast to figure out the best time to purchase.

What other costs are associated with purchasing Trade Show Displays?

Our analysts calculate the total cost of ownership and assign a level of low, moderate or high, depending on things like customization, integration and installation. Use this information to budget for Trade Show Displays with a reduced risk of unexpected costs.

See how we display average pricing information, trends and market data.

Find the vendor to meet your needs

Where can I purchase ?

Market share concentration among the estimated 1,300 suppliers of trade show displays is low, with the top four suppliers collectively holding less than 30.0% of the market. Geographic barriers promote this low market share concentration. Because firms are spread throughout the country to better serve their customers, it is difficult... Subscribe to learn more.

Questions to ask potential suppliers

How can I gain leverage during negotiations?

Experience and Expertise

How long have you provided these products to your longest-tenured client?

What qualifications does your staff have and what measures do you take to keep those qualifications up to date?

What industry do you most commonly supply this product for?

To what extent will ordering multiple products from your firm allow me to save on costs?

What is your repeat business rate for businesses in my industry and how does that compare to your overall rates?

Supply Chain Risk

Over the past three years, what percentage of your revenue has been dedicated to raw input materials? How has that changed?

Has the availability of raw materials tightened due to the coronavirus outbreak?

Over the past three years, what percentage of your revenue has been dedicated to labor?

How have fluctuations in input prices affected the prices of your products during the past three years?

How do you mitigate sudden price increases in raw materials?

When input prices rise, how much of the cost is absorbed by you and how much is passed onto buyers?

How, if at all, has your supply chain been affected by import tariffs levied in 2018?


How do you manage regulatory change? Do you have regulation advisers or methods to track regulation?

How have changing regulations influenced your pricing now and how will the changes affect prices over the life our proposed agreement?

What ongoing training procedures do you provide for your staff?

Have you ever been found to be noncompliant with regulatory frameworks?

Amid widespread health concerns during the COVID-19 pandemic, what contingency plans are in place to mitigate risk to your clients and employees? Do you offer clients any flexible exceptions, such as contract suspensions?

Product Offerings

What materials do you use in your displays?

What customization options do you offer?

Which of your display designs do you recommend for my needs?

What extra features, such as integrated technology and lighting, can I add to my display?

What other products and services do you offer? Can I earn a bundled order price discount by ordering them alongside my initial purchase?

Supplier Capabilities

How much inventory do you keep on hand?

What is your past experience working with companies of my size?

How often have you worked with companies from my sector?

What experience do you have in fulfilling orders similar to ours?

How many production facilities do you have throughout the United States?

Customer Satisfaction

What is your customer retention rate?

What is the average length of your customer relationships?

Have you had any major complaints from customers in the past? How did you respond?

How do you measure customer satisfaction? How do you use these measures to analyze and improve your processes?

Amidst widespread health concerns, what contingency plans are in place to mitigate risk to your clients and employees? Do you offer clients any flexible exceptions, such as contract suspensions?

Market Competition

How do you win and retain business?

How long have you operated in the market for conference and trade show displays?

How is your company responding to increased demand for trade show displays?

How do your trade show displays and service differ from those offered by your competitors?

Are you experiencing fluctuations in demand as a result of the coronavirus pandemic? What measures are you taking to handle increased/reduced demand?

Supply Chain

How do price fluctuations for your key inputs impact buyers of your products?

How has the fluctuating price of plastic affected pricing of your products in recent years?

Do you have contracts with multiple suppliers for raw materials?

Have you experienced supply shortages in your key inputs during the past year? If so, how did this affect your clients?

How diversified is your supplier base for inputs? Do you source from multiple suppliers in different global regions?

Do you source materials with high exposure to market disruptions resulting from the coronavirus pandemic? How are you coping with these disruptions?

Delivery Terms

How often do you make deliveries?

Can you deliver directly to the event facility?

How do you calculate delivery and fuel costs?

What percent of your deliveries were on time or early in the past year?

What was the longest delay you have experienced when fulfilling a delivery? What was the cause?

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Key elements for every RFP

What should my RFP include?

Project Budget

Buyers should indicate desired payment options and contract terms.

Buyers should state their expectations for delivery and installation costs

Buyers can refer to the Benchmark Price and Total Cost of Ownership sections of this report to help determine how much they should be willing pay for the trade show displays.

Selection Criteria

Buyers should explain what factors they will put the most emphasis on when selecting a supplier.

Buyers should evaluate a supplier based on scope of services, quality of materials, market knowledge and delivery capabilities.

Buyers should state that price will be one of the most heavily weighted factors in the decision-making process.

For a detailed list of key selection criteria, buyers should reference the Buying-Decision Scorecard section of the report.

Project Schedule

Buyers need to detail all important dates for suppliers, such as when proposals are due and when awards will be announced.

Buyers should indicate what the expected delivery dates are for each type of display desired.

Buyers should explain the schedule of payments for the bid winner.

Evaluate major factors to mitigate risk

How risky is the supply chain?

Trade show display suppliers face a moderate level of supply chain risk. Plastic, steel and other metal prices are often highly volatile due to frequently changing global supply and demand. Volatility in upstream input prices can make it difficult for market suppliers to accurately anticipate their costs and adjust operations... Subscribe to learn more.