Few procurement professionals have the luxury of developing deep expertise in every category of spend they must manage, let alone to be as informed as their suppliers.
Procurement must leverage every tool and source of category intelligence available, especially in advance of a negotiation. Fortunately, AI is also changing how procurement contextualizes and applies market intelligence, leveling the playing field and opening the door to added value delivery.
In this webinar, Eric Arnold, director of supply chain in the heavy manufacturing industry, joins Matt Murphy, senior vice president of client advocacy at IBISWorld. Art of Procurement's Kelly Barner hosts.
They discuss:
- The benefits to procurement being able to come up to speed quickly on an industry, supplier, product, or service
- How AI is changing the market research process
- The need to be informed enough to interpret market intelligence and turn it into actionable category strategies
